A lot of companies these days talk about their products and brands as being “lifestyle nutrition”, but when you take a closer look, it often turns out to be a sports company promoting their assorted protein powders to gym enthusiasts or a supplements company selling their collagen powder as a smoothie additive, to women who are worried about ageing skin. Hardly products that encompass the broader needs of an active lifestyle.
At LAZU, we believe that there are three essential pillars to lifestyle nutrition, which must support the health needs of those, over 35 years of age.
Unlike those other companies, LAZU addresses the three pillars of creating a better, more abundant lifestyle.
- 1) IMMUNE HEALTH
We have developed a range of innovative supplements, which both supports the body’s immune system and dramatically improves gut health.
There is a growing body of evidence which suggests that optimal health and immunity, all starts with a healthy gut. The GI Tract is our first line of defence against pathogens and allergens that can damage and make us sick.
- 2) WEIGHT MANAGEMENT
We have created a range of products that provides an ongoing weight management plan and support better metabolic health. Many of those that we have spoken with, believe that getting down to, and maintaining, an optimal weight while repairing any metabolic damage they might have done, is the key to living their best life.
- 3) AGE PROTECTION
Even with the best immune system, ideal weight and robust metabolic health, you cannot hold back the effects of time. However, for most people, poor nutrition and questionable lifestyle choices will actually accelerate the ageing process, resulting in those who look, feel and behave, years older than their age would suggest. We can’t turn off the ageing process, but we can certainly reduce its effects and slow the impact that the ageing process has in our bodies.
These are the three pillars which makes LAZU a genuinely authentic lifestyle nutrition brand.